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Shopping 2.0 Archive
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PSFK Future of Retail Report 2011
Posted on December 27, 2011 | No CommentsThe 2011 issue of the Future of Retail report is designed to inspire anyone involved in creating touchpoints that lead a customer through the purchase path. While there are tremendous […] -
Zappos Launches iPad Magazine w/ Click-and-Buy Functionality
Posted on December 27, 2011 | No CommentsPSFK previously reported that tablets and e-reader devices have greatly aided magazine readership by as much as 90% in an independent study. Recognizing this potential, online shoe and apparel retailer Zappos puts […] -
Target sees 250,000 consumer engagements via mobile circular campaign
Posted on November 18, 2011 | No CommentsMobileMarketer notes: A former Target executive at the Mobile Marketing Forum 2011 said the company saw 250,000 consumer engagements when it ran a mobile circular campaign for the back-to-school season. […] -
Stop & Shop lets customers scan, tally and buy groceries via mobile app
Posted on October 30, 2011 | No CommentsMobileMarketer notes: Stop & Shop is expanding its pilot of an app that enables shoppers to use their mobile phones to scan, tally and bag their groceries to an additional 42 […] -
Sears puts iPads in shopper hands to enhance in-store shopping
Posted on October 25, 2011 | No CommentsSears Holdings Corp. is rolling out iPads and iPod touch devices to almost 450 Sears and Kmart stores around the country as it continues to look for ways to bridge […] -
Seamless Journey: Apple makes magic happen when you walk into its store
Posted on October 22, 2011 | No CommentsTNW notes: Here is what happens when you walk into an Apple store with its “Apple Store” app running. That is cool, and it looks like the app knows exactly what store […]