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Mobile Archive
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![A Branded Magazine With Levi’s Fall Collection and ‘Go Forth’ Theme AdAge notes: Flipboard has long promised to provide publishers with magazine-like advertising that takes advantage of the capabilities of […]](http://checkout.fallonhotdish.com/files/2012/09/levis_flipboard_1-115x115.png "These New Levi’s Ads on Flipboard Are Really Giant Catalogs")
These New Levi’s Ads on Flipboard Are Really Giant Catalogs
Posted on September 10, 2012 | No CommentsA Branded Magazine With Levi’s Fall Collection and ‘Go Forth’ Theme AdAge notes: Flipboard has long promised to provide publishers with magazine-like advertising that takes advantage of the capabilities of […] -
![Evian is sidestepping retail partners to sell its products directly to consumers with the promotion of a new online delivery service, and the release of a new digital device it […]](http://checkout.fallonhotdish.com/files/2012/07/302382061_200-115x115.jpg "Everyware: Evian Will Connect Your Fridge to the Internet With Smart Drop")
Everyware: Evian Will Connect Your Fridge to the Internet With Smart Drop
Posted on June 16, 2012 | No CommentsEvian is sidestepping retail partners to sell its products directly to consumers with the promotion of a new online delivery service, and the release of a new digital device it […] -
JWT Intelligence notes: 100 Things to Watch (for) in 2012
Posted on December 30, 2011 | No Comments -
![PSFK previously reported that tablets and e-reader devices have greatly aided magazine readership by as much as 90% in an independent study. Recognizing this potential, online shoe and apparel retailer Zappos puts […]](http://checkout.fallonhotdish.com/files/2011/12/Zappos-ZN-iPad-magazine-app-115x115.jpg "Zappos Launches iPad Magazine w/ Click-and-Buy Functionality")
Zappos Launches iPad Magazine w/ Click-and-Buy Functionality
Posted on December 27, 2011 | No CommentsPSFK previously reported that tablets and e-reader devices have greatly aided magazine readership by as much as 90% in an independent study. Recognizing this potential, online shoe and apparel retailer Zappos puts […] -
![MobileMarketer notes: A former Target executive at the Mobile Marketing Forum 2011 said the company saw 250,000 consumer engagements when it ran a mobile circular campaign for the back-to-school season. […]](http://checkout.fallonhotdish.com/files/2011/11/13362-115x115.png "Target sees 250,000 consumer engagements via mobile circular campaign")
Target sees 250,000 consumer engagements via mobile circular campaign
Posted on November 18, 2011 | No CommentsMobileMarketer notes: A former Target executive at the Mobile Marketing Forum 2011 said the company saw 250,000 consumer engagements when it ran a mobile circular campaign for the back-to-school season. […] -
![MobileMarketer notes: Macy’s is using augmented reality as part of its Believe campaign, an annual national holiday effort to support the Make-A-Wish Foundation. In past years Macy’s has asked customers […]](http://checkout.fallonhotdish.com/files/2012/07/13285-115x115.jpg "Macy’s strengthens holiday mobile efforts via augmented reality")
Macy’s strengthens holiday mobile efforts via augmented reality
Posted on November 12, 2011 | No CommentsMobileMarketer notes: Macy’s is using augmented reality as part of its Believe campaign, an annual national holiday effort to support the Make-A-Wish Foundation. In past years Macy’s has asked customers […] -
![MobileMarketer notes: Stop & Shop is expanding its pilot of an app that enables shoppers to use their mobile phones to scan, tally and bag their groceries to an additional 42 […]](http://checkout.fallonhotdish.com/files/2012/07/scanit_opt2-115x115.jpg "Stop & Shop lets customers scan, tally and buy groceries via mobile app")
Stop & Shop lets customers scan, tally and buy groceries via mobile app
Posted on October 30, 2011 | No CommentsMobileMarketer notes: Stop & Shop is expanding its pilot of an app that enables shoppers to use their mobile phones to scan, tally and bag their groceries to an additional 42 […] -
![TNW notes: Here is what happens when you walk into an Apple store with its “Apple Store” app running. That is cool, and it looks like the app knows exactly what store […]](http://checkout.fallonhotdish.com/files/2012/07/appstore-520x780-115x115.jpg "Seamless Journey: Apple makes magic happen when you walk into its store")
Seamless Journey: Apple makes magic happen when you walk into its store
Posted on October 22, 2011 | No CommentsTNW notes: Here is what happens when you walk into an Apple store with its “Apple Store” app running. That is cool, and it looks like the app knows exactly what store […] -
![Retailers this holiday season are preparing to protect themselves against a new group of unwanted visitors: swarms of teenagers and young adults who plot via Twitter, phone texts and Facebook […]](http://checkout.fallonhotdish.com/files/2012/07/03-115x115.jpg "‘Flash Robs’ Vex Retailers")
‘Flash Robs’ Vex Retailers
Posted on October 22, 2011 | No CommentsRetailers this holiday season are preparing to protect themselves against a new group of unwanted visitors: swarms of teenagers and young adults who plot via Twitter, phone texts and Facebook […] -
![Gap is bolstering its mobile presence by placing mobile bar codes on its static ad in Glamour magazine and offering consumers a discount when they scan the tag. The company […]](http://checkout.fallonhotdish.com/files/2012/07/126721-115x115.jpeg "Viewthrough™: Glamour and Gap Bring Print to Life via SnapTag Integration")
Viewthrough™: Glamour and Gap Bring Print to Life via SnapTag Integration
Posted on August 14, 2011 | No CommentsGap is bolstering its mobile presence by placing mobile bar codes on its static ad in Glamour magazine and offering consumers a discount when they scan the tag. The company […]